Blogging and Viral Marketing Make Yahoo’s Career List

April 24, 2008
By Alan

Yahoo 10 Great Careers You've Never Heard OfWord is out. Blogging can make you money. It can even–gasp– be a career. According to Yahoo’s featured article: “10 Great Careers You’ve Probably Never Heard Of“. It listed blogging as #4 on their list. Now everyone is going to want in.

Hey, now when family and friends ask what I do, I’ll just say blogging and send them the link. Easier than trying to explain Internet marketing. :-)

Coming in at #4:

Just 10 years ago, blogging would have sounded to most like a verb relegated to video games. But now, freelance writers, marketers, Web designers, finance professionals–even tea-drinkers–can draw people from around the world to read what they’re thinking. Businesses are catching on, which is why they’ll often hire people to blog about their products, and some bloggers can actually sell ads on their personal blogs. Are your personal thoughts worth paying for? They are, especially if you have education and a unique voice. Top bloggers can make six figures, and a handful are said to make millions.

Honorable mention at #3: viral marketing. Good gig if you can get it. And I thought I didn’t like hype in marketing.

Here is how the article describes viral marketing:

They’re not marketers with colds. Remember when, in the months before The Blair Witch Project
opened in theaters, the Sci-Fi Channel documentary and accompanying Web site garnered a Witch cult following? This hype, a spectacular viral marketing campaign, led a $60,000 film pull in nearly $30 million dollars on opening weekend. Viral marketers, savvy marketing or advertising pros with multimedia design training, create “contagion” about products or services through word-of-mouth. And the more sophisticated audiences get, the more sophisticated tactics by well-trained viral marketers will be needed. In big cities, marketers average roughly $80,000

Alan Petersen Infopreneur

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