email marketing

Email Marketing Mistakes

May 31, 2009
By Alan

I’ve written many posts and sent out many emails about the importance of list building but I just realized I haven’t really talked to you about what to do with that list you’ve been working so hard to build. Although there has been a lot of chatter about how social media like Twitter and...
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How Gmail Led To My Email Subscription Forced Spring Cleaning

May 8, 2009
By Alan
How Gmail Led To My Email Subscription Forced Spring Cleaning

For the past two years I’ve used one Gmail email address when I sign up to email lists, so I was bit surprised when my friend Scott Drake told me my email bounced back to him when he sent out an email for his most excellent upcoming giveaway: Memorial Day Giveaway (side note: you...
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