If you recall from my previous post that I’ve been taking Lee McIntyre’s Super List Building DVD course. Also included was his latest DVD called 24 Hour Product Creation. It is a fantastic DVD that will take you by the hand and walk you through the best way of creating your own information product fast. 
After watching Lee’s 24 Hour Product Creation DVD I so excited to get going that I quickly mapped out on a piece of paper my own information product following his steps.
I can’t reveal much about it right now since I’m wrapping up the final touches but it should be ready for pre-launch by the end of next week. Then I will reveal all. 
I have been keeping close tabs on my time so far. I have 12 hours into my new product as of this writing but I’m still not done. I’ll have a break down of exactly the time it took me to create this product when it pre-launches (hopefully next week) so stay tuned for that.
So, what’s the secret behind this 24 hour process?
It’s simple, really.
Instead of spending ages creating products off your own back — i.e. the extensive research, the labor-intensive writing etc… — you enlist the help of a seasoned expert in your field by getting them to agree to doing a one-off interview for you.
The beauty of this method is that you can produce a high quality information product in a fraction of the time it would normally take to create your own… and you can use the reputation and credibility of the expert you’re interviewing to sell it.
My new product is living proof that the strategies outlined in Lee McIntyre’s 24 Hour Product Creation DVD work.
I recorded my interview with a seasoned expert last Tuesday (September 23). I’ve edited the interview and it’s ready to rock and roll.
I outsourced the mini-site design to a very talented graphic designer towards the end of last week and I now have a cool new mini-site. I registered the domain. Written the sales letter. And as I write this post, I’m having the interview transcribed.
This DVD is pure gold and the process works! I’ll reveal the product I’ve created following the 24 Hour Product Creation DVD sometime this week. I just need to keep it under wraps until I pre-launch it here shortly.
In the mean time check out this fantastic video case study Lee McIntyre put together on the work one of his students put together following his 24 Hour Product Creation method. This case study is pure solid content. It’s 12 minutes long and it’s a fascinating case study. Click here to watch the case study video–no opt-in required or any other tricks, just hit play
