Twitter And Guilt by Association
Guest Post by James Foster
How breaking the law can help your marketing.
Ok…Not actually breaking the law, but using what the law refers to as “Guilt by Association”.
I’m James Foster from Alan Petersen’s team. You’ve probably never heard of me before, because I normally work behind the scenes writing copy, but Alan is out of the office today finishing up some stuff for his Twitter Unwrapped WSO, so I decided to hijack his blog and do something for special for his readers (unexpected goodie of information). He has helped me out in more ways then he knows, so it’s high time I give a little back.
Anyways… this guilt by association thing is the quickest and easiest way I know of to position yourself in a market – so customers start looking for you instead of you needing to hunt them down.
The way this works is pretty simple. You do two things…
First, you start talking about your niche and proving yourself as an expert so people can see you aren’t just blowing smoke.
Secondly, start having conversations with the mavens in your field – and make those conversations visible. You want people to see you talking to the “Guru’s”. (This is where the guilt by association comes in) If people see you with the guru’s, either consciously or unconsciously, they’ll put you on the same level as the guru in their mind.
They think “Oh if so and so is listening to them, then I probably should too”. It gives them a reason to listen to you.
I like to think of it as guilt by association positioning.
Now, for the longest time, my biggest problem was that I couldn’t get these A-List marketers to give me the time of day… How was I, a virtual unknown, going to get big names to listen to me?
Twitter is the answer. Now-a-days (with the help of a few special programs and attention grabbing tactics) I am able make great connections and JV partnerships that I never would have thought possible before.
I have to admit… It took me like 6 months to get to this point; but I didn’t have any help like Alan’s kick @$$ Twitter Unwrapped. You can short-cut your Twitter learning curve by buying Alan’s Twitter Unwrapped WSO. I think had I had something like this when I started using Twitter, I could have cut jump started my efforts at least 4 months earlier.
Alan’s WSO is a no-brainer…
So click on the link in this email and it will take you to his Warrior Special Offer where you can get Twitter Unwrapped at a steep discount before it goes on sale to everyone else. Just click the link below and you’ll be taken right to the Warrior Forum where you can pay with your PayPal info for a quick and secure transaction.
It’s going to be the early adopters to these strategies that make the big money and build the big lists. The more people who start using these techniques the less effective they will become. So order now and get a jump start on your competition.
James Foster is a copywriter. You can follow him on Twitter